While enjoying a rare (ie calm) dinner out with the girls, I caught the latest Sprint commericals, which I must admit are rather gorgeous. Of course, the reason they’re gorgeous is because they’ve appropriated the techniques of Pika Pika’s Lightning Doodle Project*.
The spot ’Dreams‘ seems to be a legit Lightning Doodle short (though I can’t find any information that states whether the production company used people involved with Pika Pika), while Charts fudges things via CGI, but is still visually fetching. Give ‘em a looky see if you haven’t already caught them. TV Luddite that I am, I’m fully aware I’m probably late to the party on this.
*Eagle eyed (and elephant brained) readers will remember that Transbuddha showcased the Lightning Doodle Project back in August ‘06 and again this April. Click those links for sweet video action.

Leave a Reply